Wednesday, August 30, 2006

FIESTA’S TICKET TO RIDE


The feisty Fiesta is taking Ford places. Now, Ford India expects around 100 per cent jump in sales this year, and powered by its success the auto company says that it will launch a CNG engineered Ikon by September this year. Fiesta was launched in November last year, and around 25,000 units were sold last year; this year, the company has crossed that number by June itself. Going by that, it is felt that 2006 will end with a near 100 per cent growth in year-onyear sales. The company said average monthly sales of the ‘Fiesta’ were around 2,500-3,000 units. Recently, Ford introduced a new version of its model ‘Fusion’ and slashed its price by Rs. 60,000 to Rs. 5.69 lakh (ex-showroom Delhi). Not bad going, so what if in the US sales are taking a hit! Yet again, India is showing the way on the auto highway.

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Source:- IIPM Editorial

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